One strategy that can add tens of thousands of dollars to your income in the next 60 days is called the Client Appreciation Party. How do you organize it?

Who to invite:

• Everyone in your Personal Circle (PC). Aim for 100 people to come to the event. This will create a buzz about you being a leader in the industry.
• Civic leaders (Mayor, City Council Members, Chief of Police, Fire Chief, Representatives, School Board members, etc). Invite community leaders from civic organizations, the Chamber of Commerce, celebrities, etc. Even if they don’t know you, they’ll go because of the Press Relations opportunity. This gives you instant credibility.
• Vendors. Make them event sponsors. They will give you more credibility because their presence is automatically an endorsement for you.

How to invite them:

• Email, social media.
• Use https://www.evite.com/, http://whoozin.com/, or https://www.facebook.com/events/. Create the event, track RSVPs, and communicate important information to your invitees and those planning to attend

Preparing for the party:

• Food & Beverage. Preferably have a catered meal. Bar is optional. Use a locally owned restaurant/catering company where you can work directly with the owner. This is cross-promotion: you support their business, they will support yours
• Have your lender pay for this or at least split the cost with you.
• Have your vendors pitch in for door prizes. You can let them have their names on the invitations and on a banner at the party for providing door prizes (such as $50 gift cards).
• Optionally, have additional entertainment such as a live band.
  If it’s a family-friendly party, it’s nice to have activities, games or entertainment for children such as a bounce house, magician, face-painting, clown, etc.
• Hire a DJ to be the emcee so you can focus on mingling.
• Get event liability insurance which is fairly inexpensive.

At the party:

• As people arrive, have them check in and fill out a form for the Door Prize drawings. Get their name, cell phone, email, and address.
• You don’t need to ask for business at the party. Because of the Law of Reciprocity, they’ll feel a sense of obligation to give you business.
• Have a Door-Prize Giveaway every 15 to 20 minutes.
• The DJ keeps the party rocking, so you can spend all of your time meeting and greeting your guests.

Within the next 48 hours after the party, send a quick personal video to each person, thanking them for coming to the party.

Here’s a breakdown of your ROI: If 100 people come, the total cost is $4000 ($40/person). If you get 5 deals from them in the next 2 months and your average commission check is $10,000 x 5 deals = $50k. Entire cost = 4000. That’s a 12x ROI.

This is just one of the many Vortex strategies we train on in the Real Estate Vortex Online course.

Let me know your experience with your own Client Appreciation Party in the comments below.

Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

After you learn how to do a Comparative Market Analysis (CMA), how do you get good at interpreting the comps and determining how much a house is worth?

Here are 5 steps to mastering CMAs:

1. Preview 10 or more new listings a week. Get yourself familiar with active listings to gain more market knowledge. Do this for 2-3 hours a day.
2. Do CMAs on at least 2 of them each week.
3. Decide the price you would list it at...and then track them to see what price each one sells for and how long it takes to each one to sell. This will give you more insight into where you got it right or wrong.
4. Ask for insights from top listing agents and appraisers. You’ll learn when you get help.
5. Prospect every day and get listing appointments so you get real experience with CMA's.

The more confident you get, the better you’ll be at getting the best results for your client.

If you want to master how to do a CMA, go to AgentPowerLaunch.com and get my entire CMA Training from one of the 12 complete video training modules w/ over 50 deep dive videos and resources.

What have you learned about mastering CMAs? Share them in the comments section below.

Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

The holidays are the best time of the year to reconnect with people you know.

Why the holiday season? Because this is when people are friendlier and more into relationships. It gives you the perfect excuse to get in touch with them.

But how do you reconnect with someone in your Personal Circle that you haven’t talked to in a long time?

Happy Thanksgiving Script. Be friendly and thank them for being a friend or for doing business with them in the past. Letting them know that you’re thinking about them is a low-key approach to getting business. Click here[download link] to download a free copy of the PC Holiday Scripts.

Happy Holidays Script (Christmas or New Year’s). Make a second call after a month. Have a natural conversation. Wish them a happy holiday and see if they know anybody who’s looking to buy or sell in the new year. It’s the perfect time because they’ll understand that you’ve set goals as you go into the new year.

Relationships are the future of real estate. Make it a habit to connect with your relationships so you maintain Top of Mind Awareness (TOMA) with them. Because when they think of you, they will give you business.

Click here to download the FREE PC Holiday Scripts. Share your wins in the comments section below.

Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Rookie realtor goes from struggling to thriving

How does a rookie agent like Sam Garretson hit 200k GCI and become among the top 1% of agents?

Sam made good money in the corporate world but nothing there compelled him. He started a shaved ice business and drove a delivery truck...searching for something that would fulfill him. He’s always believed that he was meant for something big.

He finally decided to become a real estate agent.

He went to the 2018 Real Estate Vortex Training Camp as a brand new agent waiting for his license, and that’s when his life really began to change. He was amazed at the people and the opportunities available to him.

He joined the YesMasters 100-Day ListMaster Challenge and was committed to getting 10 deals in 100 days, but things didn’t work that way. He pulled through all the frustration knowing that even with no results, his confidence was building and all that he was learning would come into play.

Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

On Day 50 of the challenge, Sam thought of quitting because he was unsure that he was on the right path. When Kevin asked him what his goals were, Sam realized that by being an agent, he’ll get to his goals faster.

What’s his secret to being a top rookie agent?

Fifty percent of his business comes from his Personal Circle. He maintains top of mind awareness with them by regularly messaging them.

People say he’s different from other agents because he’s real. He doesn’t try to sell people anything. He wraps his business around helping people first. That, to him, is the reward.

His advice to new agents?

Move forward with Kevin’s coaching. He’s a life coach more than just a real estate coach. Don’t chase the sale. Put your clients’ needs first, and they’ll want to go further with you. Be straightforward. B.S won’t lead you to success.