Kevin Ward's YES Talk | Real Estate Coaching and Success Training for Agents

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Here are the top 3 mistakes that most real estate agents make with FSBOs.

You think that …

FSBOs don’t need you to sell their house bec you think they can sell it themselves.
FSBOs can do as good a job as you.

The only way for you to win is for the FSBO to lose. You can get the listing only after they try it themselves and fail

4 Steps To Get FSBOs To List With You

A- Approach. Consistently put yourself out there, connect with them, and get them into a conversation with you.
B- Believe. Believe that they need you to get them a better result. If you know exactly what to do, you can sell their home for the most money and faster, with no hassle.
C- Convince. Convince them that you can get them the most money in their pockets, even after commissions (which is what 95% of FSBOs want).
D- Deliver. You have to be able to actually deliver on your promise and get them a better result.

If you want to get more deep-dive training on how you make all this happen, then join us for our live event that’s coming up here in the next few weeks called Agent Mastery Live. Go to to get your ticket before we sell out.

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Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance 👉

Kevin Ward is a real estate coach, speaker, and trainer at and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."