The biggest real estate lead generation secret ever is… SELLERS

And now, more than ever, this is really powerful because they give you leverage for more business opportunities.

Here are the 3 types of leverage you get from sellers:

1. Marketing leverage. Every time you get a listing, you get a free billboard for buyers and future sellers in the neighborhood. Make sure you price it right and get it sold. So when other buyers see the sold sign, they’ll know that you’re the agent that gets results.
2. Agent leverage. When you have a listing, you attract buyers and buyers’ agents. These agents then work to bring buyers in for your seller.
3. Deal leverage.

• • Sellers will become buyers after they sell.
  • Sellers attract buyers. Some of these buyers come directly to you, so you have the chance of double ending that sale.
    Homeowners know other homeowners. Sellers can give you referrals after a successful sale.
  • Focus your lead generation on sellers because when you get a listing, you have multiple ways to make money from that.

What are you doing to get sellers?

Get more exclusive real estate agent trainings here 👉 https://YesMasters.com

Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance
👉 https://yesmasters.com/freebook

Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

While it’s great that agents are getting financial assistance in this time of crisis, there is a danger to it:

It puts you in a victim mindset. Instead of taking ownership of your business and your success, you’re waiting for somebody else to help you.

Make a decision that what’s coming next for you is opportunity, not crisis. Shift your focus from the crisis to the opportunity, because what you focus on expands.

How do you shift your focus from crisis to opportunity?

1. Manage your focus. Get the help given to you, but don’t play the victim. Think about how you can help yourself because there are opportunities for you out there. Watch my previous blog where I talked about where exactly you can find those opportunities and Why Now is the Best Time Ever to Be a Real Estate Agent: https://youtu.be/Bg3UUFExr-k
2. Move fast. Even if you’re still in lockdown, you can still build relationships and fill your pipelines.
3. Make a fortune. The choices you make in this crisis will make you rich. There is opportunity in this crisis. Most of my coaching members are making tons of money in the first quarter of 2020 alone.

Focus on what you want, not what you fear. Opportunities are there, look for them. Don’t let this crisis stop you.

Get more exclusive real estate agent trainings here 👉 https://YesMasters.com

Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance
👉 https://yesmasters.com/freebook

Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

First, find a motivated seller, schedule the Listing Presentation, and prequalify the appointment to make sure that they are motivated to move. In the Book of YES, you’ll get the best conversations that lead you through the process.

Here are 5 keys to doing a great virtual listing presentation:

1. Get a VIDEO PREVIEW OF THE HOME. The seller either goes live on Facetime, Facebook or Instagram or records a video tour of the house, and emails it to you.
2. Email them your PRE-LISTING PACKAGE that contains the following: Information about yourself/your company, your action plan, CMA, seller net sheet, listing documents, and the ZOOM video conferencing link. Shoot them a quick introductory video if they haven’t met you yet.
3. DECIDE ON THE PLATFORM to use. Zoom.us. is easy to use and enables you to share your computer screen with the sellers during the call. Use Calendly to schedule the appointment. Your video conferencing platform options are Zoom, Skype, Facebook Messenger, or Facetime. You can also opt to do a phone call, but there will be no visuals.
4. Have ENERGY. Stand up. Keep them engaged by asking questions & using tie-downs (e.g. “Are you with me on that? Does that make sense?”). If you’re using your phone, keep your hands free & do it in front of a mirror. Correct pricing & preparation is key. Go to https://yesmasters.com/ and download the free Listing Presentation.
5. Use DOCUSIGN. Answer any of their questions as you walk them through the paperwork. Have them digitally sign all the pre-filled out listing documents on the call once they’ve made a decision.

Get more exclusive real estate agent trainings here 👉 https://YesMasters.com

Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance
👉 https://yesmasters.com/freebook

Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Even with the economy shut down, right now is the best time ever to be a real estate agent because there’s massive opportunity out there. While most agents are panicking, you can capitalize on those opportunities.

Where the opportunities are (motivated sellers)

The luxury market. Many luxury homes are selling and there’s no competition here because most agents don’t know how to break into the luxury market.

Equity homesellers/Downsizers. They’re afraid of losing equity as the housing market drops, so they’re ready to sell now.

3 keys to capitalize on opportunity right now:

1. Your self-talk. Manage your self talk, and your daily thoughts. Expect the best, prepare for the worst. So if anything happens that’s better than the worst case scenario, you’ll win.
2. Your skills. Skill is the name of the game. More realtors are competing for business. The agent who knows what to do and knows how to inspire confidence in the seller and lead them to a decision wins..
3. Your Seller Strategy. Have a strategy for finding motivated sellers, inspiring them to hire you, and selling all the listings you take. The opportunity is with sellers, not buyers. When you price a listing right, you’ll attract the right buyers.

When you sign up for any of our courses, you’ll get the mindset, skills, and strategies you need to capitalize on those opportunities right now. Learn more about them here https://yesmasters.com/courses/.

And if you sign up now, you’ll get access to a BONUS video where I break down for you where exactly the big opportunities in 2020 are.

Get more exclusive real estate agent trainings here 👉 https://YesMasters.com

Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance
👉 https://yesmasters.com/freebook

Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Prospecting during this corona crisis can be a scary thought to most agents.

Fact is, this is a great time to talk to people because they’re home. Not everyone will be friendly, but that doesn’t matter. Because crisis or no crisis, there will always be people who wouldn’t want to talk to you.

How do you prospect when everything’s shut down in the coronavirus crisis? Here are 3 things to help you:

1. Focus on motivated leads (e.g. FSBO’s). Look for people who want to buy or sell. They’re still out there.
2. Embrace the NO’s. Each NO you get takes you one step closer to the YES.
3. Always expect YES. Be a pro and expect to win even if you know that you’ll get NO’s. When you take a shot at prospecting, focus on the YES.

Don’t listen to fear…listen to your dreams. If you want to win & help people, prospect RELENTLESSLY. You can still get more YES, even in the middle of a crisis.

Get more exclusive real estate agent trainings here 👉 https://YesMasters.com

Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance
👉 https://yesmasters.com/freebook

Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Go to https://www.facebook.com/groups/YesMasters/ to join the YesMasters Real Estate Success Community Facebook Group. Post your questions, find roleplay partners, and share your wins with other real estate agents.
___

Just when you’re getting started in real estate, the pandemic suddenly hits.

So, what do you do as a new agent to win through this corona-crisis and beyond?

Decide. Are you in to win? Only those who are committed to succeed will make it through this crisis, because your commitment to success will protect your head from all the fear and uncertainty around you.

Prospect like crazy. Now more than ever is the time to talk to people and build relationships. Who do you prospect?
a. Personal Circle (people you know)
b. Motivated sellers (FSBO’s & Expireds) and NOD’s Notice of Defaults
c. Investors (connect with them on Meetup.com). They’re ready to find properties when the market drops.

Role play 1-2 hours a day like a professional athlete trains for a championship. Prospecting gives you the context for role play. And the more you role play, the better you get at handling objections. You’ll find great role play partners in the YesMasters Real Estate Success Community Facebook Group

Commit to making it work, and do the work. No matter what happens to the market, you can win!

Get more exclusive real estate agent trainings here 👉 https://YesMasters.com

Learn How To Get More Real Estate Leads, More Listings, More Sales, with Less Resistance
👉 https://yesmasters.com/freebook

Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Go to https://yesmasters.clickfunnels.com/masterycoaching to learn more about Kevin's Mastery Coaching program.

GO TO https://YesMasters.com/Safe for a FREE pdf download on how you can make adjustments to keep doing business and to adapt for buyers and sellers immediately to virtual showings and open houses and offers, etc as the coronavirus outbreak expands.

Watch this video for a detailed explanation of how to adapt the way you're doing real estate right now: https://youtu.be/Wl1CLcV7Ras
____

Nobody knows how this corona crisis ends. But what you can do is expect for the best, prepare for the worst. Because if you’re prepared for whatever happens (no matter how bad things get), you’ll win.

Here are 4 ways to prepare for what’s coming:

Get lean in your business and in your life. Cut expenses (the things you can do without), not investments (the things that give you value).

Get positive, stay positive. It’s not about denying reality. It’s about approaching the problem with a winning attitude. Studies show that positivity makes you 30% more effective in making decisions. This increases your confidence and your probability of success.

Give more. Focus on helping people. Listen to them and care. Making more money requires adding more value to people, now more than ever.

Get support. You need support now, more than ever before. Get into coaching and join a community of other agents who are committed to their success.

You’ll find that in the right coaching program, like our YesMasters Mastery Coaching. If you want to be part of a community of winners, join Mastery Coaching here: https://yesmasters.clickfunnels.com/masterycoaching.

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Go to https://yesmasters.com/safe to download the safety protocols for buyers and sellers.
___

The current corona crisis is causing a lot of uncertainty in ongoing real estate transactions. Buyers are worried about qualifying and sellers are worried if this is the right time to sell.

How do you close your deals during this period of crisis?

Here are 3 key strategies:

1. Have straightforward conversations with your clients and the other agent. Acknowledge the situation and their fear. Overcome the fear by addressing it head on. Let them get their feelings out, and listen.

2. Reconfirm the motivation of all parties involved. What do they want? Shift their focus from their fear to their goal. Your job is to help them get what they want.

3. Be pro-active at problem-solving. Figure out what you can do to make it work. Get creative with solutions.

You should move toward the closing as soon as possible, so you prevent anything from potentially disrupting a transaction.

Reassure their fears, get things done without being pushy, and save the day for your clients.

Let me know situations you’re running into, or any questions you might have about closing deals during this crisis.

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.

Go to https://yesmasters.com/safe to download the safety protocols for buyers and sellers.
___

How can you continue generating business when everything is on lockdown?

Here are 3 strategies:

1. Talk to your PC. Send them a text to let them know that you care. This way, you increase Top-Of-Mind Awareness. Fill your pipelines and sow the seed for future business.

2. Virtual networking with investors. They will want to buy during the probable housing downturn. You’ll find them at online real estate investor meet-up groups. Go to meetup.com, find investor groups, and join or initiate virtual meetings with them.

3. Keep prospecting for motivated sellers (Expireds, FSBO’s, vacant homes, vacation homes) because they need to liquidate assets so they can get cash reserves. Do a virtual listing presentation with them.

Even when everything is indefinitely on hold, keep filling the pipelines. Be proactive and find people to help. So when everything opens up again, you’ll be in a position to make money and you can thrive through the tough times. Play to win, and always expect YES.

If this episode helps you, please LIKE, COMMENT & SHARE. Hit SUBSCRIBE to get notices of new episode! Go to YesMasters.com For more killer training videos for REALTORS who want more Yes's and more Successes in their business and in their life! From Kevin Ward, international real estate trainer, speaker, and coach.